LOCATION ANALYTICS (LOCAN)

LOCAN is East Africa’s most comprehensive geo-spatial database. LOCAN is a powerful tool for any project with a spatial component, not limited to:

  • Focused expansion of retail / B2C penetration, as well as distribution planning and sales performance benchmarking
  • Target market selection and optimization, regional market analysis and localized segmentation
  • Identification of underserved areas, intervention and control groups

LOCAN is in its own class of research value. LOCAN already contains millions of data points from more than 100 sources that can be used to answer your questions and meet your objectives. Coverage differs by country and subject matter.

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